Taste test with a visual "story behind" at Migros
Implementation
- 100 selected branches with weekly samples of the approx. 10,000 Migros in-house products
- Display presents the “story behind”
- Animated digital contents with additional information about the product (origin, production, promotions…)
Benefits
- Enhanced shopping experience for the customer
- Appealing moving images to complement the samples
- Increased sales
- Advertising directly at the point of sale
Customer interfaces
- M-Industrie
- MITS (Migros IT Services)
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Consulting

Conception

Content

Software
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Hardware

Installation

Operation
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